LinkedIn content experts
LinkedIn content strategies
20+ years industry experience
Content services and coaching options
You’ve got a zillion connections on LinkedIn. You’re posting a lot, and it’s getting likes but … the opportunities? Crickets.
Perhaps you’ve ghosted LinkedIn for years and you can almost see the content dust bunnies rolling across the screen … and the thought of someone ‘checking you out on LinkedIn’ fills you with professional dread.
Whatever your reason is for visiting, we’ve heard it all from leaders, business owners and professional before. And it starts with one question.
What do you want from your LinkedIn or personal brand?
Get more opportunities
Attract the right people I need to convert or reach my professional goals.
Be an industry expert
Become the go-to or a thought leader for my industry, growing my brand.
Reach new customers
Strategically reach new industries, leadership levels or customer types.
Pivot my career
Position myself for a new business or career chapter, unlocking new opportunities.
Build my personal brand
Grow my brand voice and strategically position myself in the market.
Grow my business
Increase my online presence and support my business goals.
You're in the right place.
The LinkedIn and personal branding services to get you there
LinkedIn profile content services
Know your profile needs an update but don’t know where to start? Perhaps you simply don't have the time?
Get your entire LinkedIn personal or company profile updated and strategically aligned to your business or professional:
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Goals, objectives and needs
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Values and unique messaging
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Key target market and connections
We do all the content leg work, writing your profile specific to your personal or company tone of voice. Plus, recommendations, templates and tricks to take your profile to the next level.
You just copy, paste and hit save. (Yep, we’ve made it that simple)​
LinkedIn post and
article content services
Need to build your thought leadership or want to be known as an industry leader in your field … but honestly don’t have the time to post and create content?
You tell us what you want to focus on, we sort out the content side. Expert interviews, research, writing, all the images to go with it — the works. You click a few buttons or schedule it to make it live.
With every-now-and-then options or monthly content packages, we’ll get your personal or company voice heard.
Personal brand positioning, messaging and strategy
Feel like your content and positioning is all over the place?​ It's not you being disorganised. You might need a personal brand positioning and messaging strategy.
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Together we:
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Map out your personal brand foundation
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Define your unique positioning and messaging
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Create your brand personality, voice and your tone of voice (in everyday terms: how your content is seen, heard and felt)
Suddenly you know exactly how to attract, connect and convert AND what content to focus on.
Still on the personal branding fence? Here’s why it works.
We get it. It’s all the rage, but let’s get real with the numbers.
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When it comes to business:
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Personal networks generate 561% more reach
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Content from owners, leaders and employees generate 8x more engagement
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Leveraging personal brands generates 65% more brand recognition
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78% of consumers say employee content influences their purchasing decisions
When it comes to career growth and professional opportunities:
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Leaders with a personal brand are 47% more likely to be headhunted
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A whooping 80% of recruiters consider your personal brand
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Complete profiles generate 40x more opportunities
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Personal branding is now seen as essential for 65% of leaders
Can you afford to let your LinkedIn profile and lack of use go by another day?
Workshops more your thing?
Join our group workshops or book a tailored session for your leaders or team.
So ... who's behind all the purple?
Funny story: Our founder doesn't even like purple and accidently created an entire copywriting and content coaching business centred around it.
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We might be all colour, spice and fun, but we specialise in the technical stuff. Finance, tech and IT, risk and compliance — anything hard to explain or with a disclaimer, really.
(And we have 46 years behind us to prove it)