Pepper writes

All things content, comms and everything marketing in between.

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2 min read

What is the KISS Principle?

KISS: Keep it Simple Stupid. But what does it really mean and how does it relate to modern business practice and copywriting?

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2 min read

When to capitalise job titles?

To capitalise or not to capitalise job titles. That is the corporate writing question! Let's discuss

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3 min read

4 tips for better website content

Online readers scan, not read. Here's four writing tips to ensure your website content works for your visitors.

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